Wednesday 21 December 2011

A young Essex boy’s quest for a Number One.


Alex Day singing at a gig for Children in Need

A 22-YEAR-OLD unsigned artist has started a campaign to get a Christmas Number One- and he could get it.

Alex Day, from Hornchurch in Essex, is a successful Youtube vlogger and musician and has released his single ‘Forever Yours’ this festive season, intending to top the UK singles chart.

Currently the song is fourth in the UK singles chart, with over 35,000 sales this week. Mr Day is now almost certainly guaranteed a top-10 single this Christmas and is a serious contender for the top spot.

Mr Day, who is competing against the Military Wives’ ‘Wherever You Are’  and X Factor winner’s Little Mix’s ‘Cannonball’, for number one, has no backing from a record label and is promoting the single through the power of social media.

Mr Day, who performs on YouTube using his pseudonym ‘Nerimon’, has promoted the single with ‘Forever Day’ on November 18- the first day of his attempt to top the UK Singles Chart for Christmas. This day marked when people could buy the single and it would count towards the Christmas number one slot.

Mr Day counted down the days to Forever Day on his YouTube channel, which has over 480,000 subscribers. On November 18, both Forever Day and Forever Yours were trending on Twitter.

Mr Day has brought out 11 other versions of the song, including an instrumental version, a live piano version and a version sung by his housemate, Charlie McDonnell. Mr McDonnell is also a YouTube sensation and was the first UK Youtuber to reach over a million subscribers. The music video to ‘Forever Yours’ has been posted on his channel. All other versions of the song are in the top 100 of the UK Singles chart.

Proceeds from the sales will go to World vision, a Christian relief organisation dedicated to working with children and communities in poverty. Mr Day has worked with this charity in the past in Zambia.

Mr Day’s quest for a number one has caused large amounts of controversy as he is a virtual unknown. Celebrity news website, www.holymoly.com, has written an article entitled ‘Stop Alex Day from getting the Xmas number one’. They ask ‘Why have we allowed this to happen?’

Mr Day, just a 22-year-old musician who lives in London and all-round nice guy, has proved that he can get a hit single through pure talent and hard work. I, for one, applaud him and his efforts. He has shown there’s hope for the rest of us unknowns out there who aspire to reach out and go far in life.

The ‘Forever Yours’ single costs only £0.79. You can buy the single here: http://itunes.apple.com/gb/album/forever-yours/id480168442?i=480168443&ign-mpt=uo%3D4

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